There has definitely been a recent boom in the dance market. Not only with amazingly talented dancers and choreographers but also within the field of dance attire.
The idea of designing clothing that all dancers would love to wear, an idea that comes off to be simple in thought and execution proves to be rather difficult when you begin incorporating all of a dancers needs - soft, luxurious and easy to move or breath in.
The idea of starting our own company tailoring clothes that dancers can wear at any age was something we felt we just HAD to do. Dancers often begin their careers at the tiniest of ages - 3 or 4 - and every piece we create should start there. They need to be foundational pieces that our dancers grow up with.
Next was the decision of how far would our product line range? What sizes would our clothing end with? How often have you heard the comment, "I wish that came in my size!" Our sweaters range children to adult, because a beautiful sweater is a beautiful sweater that everyone should enjoy. We want our clothes to be shared between mother and daughter continuing that beautiful bond.
Dancers and dance itself are an art and the perfect muse for creating beautiful pieces. As I watched my little ones grow into dance I realized they were very particular in their choices on what they put on. If it looked good it also had to feel good. Leggings were their staple as were cozy tops and sweaters made of cotton and only cotton (as acrylics and wools were way too itchy for their dancing bodies). So began our staple pieces, our half tops & bottoms, leggings and wraps - so cute!
But, a dancer’s career can last a lifetime as should their clothing! We needed to create a wide range of sizes in order to keep all our dancers happy. What better than to create clothing in all sizes not just for mothers, not just for teens, and not just for the wee ones. And though Yalivta is a line inspired by dancers we certainly don’t want to create a line that not everyone can enjoy. After all isn’t there a little ballerina inside all of us?